Worldwide News

        Subaru Reports Strong March 2008 Retail Sales

        Apr 1 , 2008 [USA]
        Impreza sales up 18 percent; Legacy sedan sales up 14 percent; 1% gain in Retail sales

        CHERRY HILL, N.J., April 1, 2008 - Subaru of America, Inc. today reported March sales of 16,685 total units. Retail sales were up 1% over March 2007, while fleet deliveries were lower than at the same time in 2007. Fleet deliveries are expected to be made up later in the year.

        Both the Impreza and Legacy model lines recorded gains over the same period last year. The 2009 model year Subaru Forester arrived in dealerships the last week of the month and sales were reported as brisk.

        Model 2008 March % vs. 2007
        Legacy Sedan 2,205 +14%
        (includes Legacy Wagon)
        4,378 -12%
        Impreza 4,446 +18%
        Forester 4,615 -9%
        Tribeca 1,041 -17%
        Total 16,685

        Tim Colbeck, vice president of sales for Subaru of America said, “Retail sales continue to be healthy for the brand in what is a tight market, and our dealers have increased sales each month this year. Impreza and Legacy sales were strong and we are excited about Forester as supplies of the 2009 model year reach dealerships.”