News

Jun 1, 2018

Worldwide News

[USA] SUBARU OF AMERICA, INC. REPORTS RECORD MAY SALES

- Best May ever – monthly sales increase 7.2 percent over May 2017
- 78 consecutive months of yearly month-over-month growth
- Best May ever for Crosstrek and Outback
- Best month ever for Crosstrek
- 51 consecutive months of more than 10,000 Outbacks sold
- 58 consecutive months of more than 10,000 Foresters sold

Subaru of America, Inc. today reported 60,146 vehicle sales for May 2018, a 7.2 percent increase over May 2017, and the best May in the history of the company. The company also reported year-to-date sales of 263,019 vehicles, a 4.1 percent gain over the same period in 2017.

May marked the 51st consecutive month of 40,000+ vehicle sales for the company. Crosstrek and Outback sales were notably strong as each model achieved its best May ever. Crosstrek sales for May 2018 increased 74.4 percent over the same month in 2017 and marked the best month ever for the carline. Outback posted a nearly 10 percent increase, while WRX/STI posted 2.1 percent increase in May.

“For the first time ever our sales for the month of May exceeded 60,000 vehicles and it is a tribute to our retailers who continue to establish monthly sales records despite the extreme competitiveness of the market,” said Thomas J. Doll, President and CEO of Subaru of America, Inc. “With positive press and consumer reaction to the all-new 3-row Ascent SUV, we expect even stronger demand as we enter the summer months.”

“Sales of our all-new 2018 Crosstrek were up an impressive 74.4 percent in May and it enjoyed its best month ever, helping Subaru of America achieve its 78th consecutive month of sales gains,” said Jeff Walters, Senior Vice President of Sales. “2019 model year vehicles will start arriving in June and we expect that momentum to continue.”

Carline

May-18

May-17

% Chg

May-18

May-17

% Chg

MTD

MTD

MTD

YTD

YTD

YTD

Forester

14,530

16,280

-10.8%

65,313

72,517

-9.9%

Impreza

7,843

8,546

-8.2%

30,130

35,168

-14.3%

WRX / STI

2,859

2,801

2.1%

12,713

13,530

-6.0%

Legacy

3,461

4,628

-25.2%

18,191

21,730

-16.3%

Outback

16,702

15,193

9.9%

74,907

72,234

3.7%

BRZ

364

437

-16.7%

1,650

1,868

-11.7%

Crosstrek

14,387

8,250

74.4%

60,115

35,706

68.4%

TOTAL

60,146

56,135

7.2%

263,019

252,753

4.1%