News

Dec 1, 2015

Worldwide News

[Canada] Record-breaking November Catapults Subaru Canada to Fourth Consecutive Annual Sales Record

- Subaru Canada, Inc. surpasses its 2014 annual sales of 42,035, achieving a new milestone in company history with 43,237 vehicles retailed year to date.
- November results propels the brand ahead with 3,739 vehicle sales, representing a 5.6 percent growth compared to last year.
- The freshly redesigned Subaru Crosstrek achieved the highest sales growth in November, up 29.3%, followed by the legendary WRX STI, Forester compact SUV and the Impreza compact, up 27.8%, 21.5% and 5.7% respectively.

(MISSISSAUGA) - Subaru Canada, Inc. (SCI) is proud to announce its fourth annual sales record as November results contribute to unprecedented growth. Subaru Canada retailed a total of 3,739 units in the month of November, achieving a 5.6 percent increase when compared to the same month a year earlier. These November sales results have allowed the brand to surpass its previous annual sales record of 42,035 units. Current year-to-date results place SCI up 11.1 percent year to date with a total of 43,237 vehicle sales.

November sales records were celebrated in Subaru Canada's Ontario, Quebec and Atlantic regions. Subaru Canada's Ontario-based dealerships achieved a sales growth of 14.2 percent, while the Quebec and Atlantic regions grew by 3.5 and 5.1 percent respectively.

The recent launch of the redesigned 2016 Crosstrek provided a 29.3 percent growth, marking Subaru's highest model increase year over year for the month. The sporty WRX STI line also had impressive results reaching 27.8 percent over last year. Third in growth for the month, and also the volume leader, was the Forester compact SUV which collected 1,097 sales and a 21.5 percent increase, while the Impreza compact was also up 5.7 percent.

"As we have already achieved our fourth annual consecutive sales record it is clear that we are continuing to make new vehicles that are exceeding consumers' expectations," said Shiro Ohta, chairman, president and CEO of Subaru Canada, Inc. "Our great dealer network continues to work diligently to provide the best option to meet each customer's need.”


November
3,739 Month's Actual
3,541 Previous year (same month)
198 Difference
5.6% MTD sales vs. STLY
   
43,237 2015 YTD
38,902 2014 YTD
4,335 Difference
11.1% YTD sales vs. STLY
   
8,140 Q4 2015
7,480 Q4 2014
660 Difference
8.8% Current quarter sales vs. STLY