Nov 3, 2014

Worldwide News

[Canada] Highest Outback Sales Ever, Best October for Subaru Canada

- Ten consecutive months of record-breaking results with 3,939 units retailed, an increase of 10.3 percent this October; results up 15.1 percent year to date.
- Record-breaking October results for all regions across Canada.
- For the third month in a row, Subaru's 2015 Outback surpasses previous milestones, making October its highest month of sales ever with 1,049 vehicles sold, an increase of 82.4 percent.

(MISSISSAUGA) - Subaru Canada, Inc. (SCI) today reported 3,939 units retailed this October, an increase of 10.3 percent over the same period last year. Year-to-date sales steadily climbed as well with results up 15.1 percent, helping Subaru Canada on its way to its highest annual sales in company history.

Three is definitely a charm for the all-new 2015 Subaru Outback: For the third consecutive month, the SUV-alternative that's authentically equipped for life's adventures enjoyed its highest month of sales ever. Sales of the 2015 Outback ascended with 1,049 units retailed, up an incredible 82.4 percent. The brand new 2015 Subaru Legacy sedan also enjoyed its best October ever as well as a new all-time record of 411 units, an 80.3 percent increase over the same period last year. Sales of the new 2015 Subaru WRX STI line also rose over last October with an increase of 21.7 percent.

All regions across Canada shared Subaru's success with new October records as sales increased by 19.6 percent in the Atlantic region, 13.9 percent in Quebec, 11.7 percent in Ontario and 1.1 percent in the Western region, respectively.

"Subaru delivers class-leading safety, exciting performance and exceptional value to our ever-expanding customer base," said Shiro Ohta, chairman, president and CEO of Subaru Canada, Inc. "I'm certain Subaru's focus on providing driving confidence and peace of mind will bring even more Canadians into the Subaru family and bolster sales for the remainder of 2014, helping us close this year as our best one yet."

3,939 Month's actual
3,572 Previous year (same month)
367 Difference
10.3% MTD sales vs. STLY
35,361 2014 YTD
30,729 2013 YTD
4,632 Difference
15.1% YTD sales vs. STLY
3,939 Q4 2014
3,572 Q4 2013
367 Difference
10.3% Current quarter sales vs. STLY