Feb 12, 2014

Worldwide News

[Canada] Subaru Outback Earns Canadian Black Book Award for the Fifth Consecutive Year

2014 Canadian Black Book Retained Value Award in the mid-size car segment presented to Subaru's sport utility wagon

(MISSISSAUGA) - Subaru Canada, Inc. (SCI) is proud to announce that its SUV alternative, the Subaru Outback, featured prominently in the annual Canadian Black Book (CBB) Best Retained Value Awards. For the fifth year in a row, the Subaru Outback sport utility wagon has claimed the CBB Best Retained Value Award in the mid-sized car segment.

The Best Retained Value Awards acknowledge vehicles that retain the highest percentage of their original MSRP after four years. Widely acknowledged as Canada's go-to provider of present and future vehicle values, CBB distributes its values in various formats to dealers, insurance companies and financial institutions as well as consumers on its website,

"Depreciation has always been the single greatest cost of vehicle ownership," said Shiro Ohta, president and CEO of Subaru Canada. "With 2014 marking the fifth consecutive year that the Subaru Outback has earned the Canadian Black Book Best Retained Value Award, it is clear that our commitment to the four pillars of the Subaru brand - safety, versatility, performance and durability - is why more customers than ever are choosing a Subaru."