News

Dec 3, 2013

Worldwide News

[USA] Subaru of America, Inc. Continues Success, Reports Best Ever November

- November sales up 29.8% over last November
- Forester best month ever
- XV Crosstrek best month ever
- One millionth Forester sold since model's inception in 1997

Cherry Hill, N.J., - Today Subaru of America, Inc. reported best-ever November sales. Subaru sold 36,621 vehicles in November and 384,511 total vehicles in 2013. The company broke its previous sales record of 336,441 in October with two months remaining in the calendar year.

The MotorTrend 2014 Sport/Utility Vehicle of the Year—Forester and the XV Crosstrek both set all-time monthly sales records during the month. Subaru sold 13,410 and 5,311 units respectively during the month of November.

"November was a busy and exciting month for the brand," said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. "Not only did we have our best ever November, but we revealed the all-new 2015 WRX at the LA Auto Show and hinted at our design direction with the 2015 Legacy CONCEPT."

Carline

Nov-13

Nov-12

% Chg

Nov-13

Nov-12

% Chg

MTD

MTD

MTD

YTD

YTD

YTD

Forester

13,410

5,703

135.1%

110,363

67,583

63.3%

Impreza

3,767

4,552

-17.3%

53,907

62,312

-13.5%

Impreza WRX

1,507

1,353

11.4%

16,289

11,982

36.0%

Legacy

2,911

3,723

-21.8%

39,352

42,910

-8.3%

Outback

8,852

10,124

-12.6%

107,047

105,481

1.5%

Tribeca

107

164

-34.8%

1,455

1,886

-22.9%

BRZ

756

527

43.6%

7,882

3,647

116.1%

XV Crosstrek

5,311

2,060

157.8%

48,216

3,987

1109.3%

TOTAL

36,621

28,206

29.8%

384,511

299,788

28.3%


"Coming off its recent MotorTrend 2014 Sport/Utility Vehicle of the Year award, Forester continues to show why it was a successful redesign," said Bill Cyphers, senior vice president of sales, Subaru of America, Inc. "The Forester's strong momentum carried into November as an all-time monthly sales record was set for the SUV. Through November, nearly 60% of our buyers are new to Subaru, more and more people continue to embrace the brand." added Cyphers.

During the month of November, Subaru also sold its 1 millionth Forester in the United States since the model was introduced in 1997.